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What Is “Design Your Own Fairytale”?

A fully customisable style service that empowers you to curate your own heirloom garment. Explore handcrafted prints from my archives and choose a silhouette—whether it be an existing style listed, bridal, or costume—to match your personal fairy‑tale vision. Once chosen, my small team and I will skillfully bring your dream piece to life. I will be launching more and more print stories.

Why It’s Truly Special

Hand‑made & Ethically Crafted
Each piece is carefully produced by independent artisans in Cheshire using sustainable, ethically‑sourced materials. A slow‑fashion gem.

Exclusive Limited Editions
Custom heirlooms in rare prints and romantic shapes—only available in small quantities for a truly unique wardrobe staple. 

Story‑Driven Designs
I draw on mythology, literature, theatre, and folklore to create prints imbued with rich narrative potential—so wearing one feels like stepping into a storybook.

How It Works

  1. Delve into the print archive: Choose a story‑inspired print that sparks your imagination. Add to your basket.

  2. Select your style: Pick an existing style, bridal gown, everyday dress, or theatrical piece. Select your size, add in any bespoke requests in the form on the right if needed, then add to your basket.

Contact me via the contact form if you'd like a fully bespoke piece with your details and vision. I'll guide you through sizing, customisation, and production timelines. It’s a tailored experience where dreams meet craftsmanship.

Since launching in 2017, I have stood for sustainable, artisan-made designs that evoke a timeless fairy‑tale spirit. My collection marries historical elegance with poetic storytelling, and I now invite customers to become co-creators of that narrative.

I'll be releasing more print stories soon!

Start creating here!